Associate Manager, Business Development - Cebu Base

The Role

The role is part of the Health & Benefits (H&B) business development team in the Philippines. Reporting to the Head of Business Development, Health & Benefits. 

Key responsibilities:

• Build and own Cebu pipeline (Top 50–100 accounts) - Identify and prioritize mid-market and multi-site employers across key industries (IT-BPM, manufacturing, logistics)
• Drive new business acquisition - Convert opportunities into revenue through a consultative, solution-led approach
• Establish market presence in Cebu - Represent WTW in client meetings, industry events, and networking opportunities
• Leverage existing WTW relationships - Work with Manila teams and account managers to penetrate Cebu operations of existing clients
• Develop strong local relationships - Build connections with HR leaders, decision-makers, and key influencers in Cebu
• Apply advisory-led sales approach - Position WTW beyond broking through:
  • Cost optimization
  • Benefits benchmarking
  • Flexible benefits
  • Healthcare Review
  • BenefitsSecure (for SMEs)
• Cross-sell across WTW Lines of Business (CRB, W&R) - Identify opportunities to expand client engagements beyond H&B
• Collaborate with marketing initiatives - Support Cebu-focused:
  • Client events
  • Roundtables
  • Thought leadership campaigns

Performance Objectives:

Financial

• Achieve individual revenue targets aligned with Cebu business plan

• Drive new client acquisition and pipeline conversion

• Deliver profitable growth aligned with pricing guidelines Identify, prospect and close new business to achieve annual revenue goals while working within profitability guidelines

• Identify and target appropriate client segmentation to develop sales value proposition, adopt solution-based sales approach to win new clients 

• Coordinate with existing sales and Client Relationship Management teams to identify, develop and close strategic sales opportunities

• Build relationships with internal and external sources to maximize the penetration of key target accounts

• Achieve clear goals of business development activities and revenue generation

   

Clients

• Build strong client relationships and market credibility

• Deliver high-quality needs analysis and tailored value propositions

• Ensure that the local market is aware of WTW’s intellectual capital and use the knowledge to engage with Clients and Prospects

• Ensure a thorough and deep understanding of a Prospect through research and a needs analysis with the correct points of contact.

Excellence

• Contribute to the intellectual capital of the specialty area through new ideas, research, or innovative client work

• Consistently perform technical review of work products

• Ensure timely and complete Compliance and Contracting requirements based on WTW Guidelines in this regard

• Consistently use Sales Tools mandated by the region, completely understand and maximize the use of these

People

• Build relationships internally and collaborate effectively on cross-functional and cross-regional teams

• Coach junior staff through project management, experiences, and learning sessions

• Ensure self-learning through WTW internal and external publications, learning sites, and attendance at learning sessions

The Requirements

• 5–8 years’ experience in Employee Benefits / Insurance / B2B sales
• Proven hunter profile with strong track record in new business generation
• Bachelor's degree in a relevant field.

• Proven track record in B2B sales in the insurance industry, ability to generate profitable revenue and meeting sales targets

• Experience working with mid-market or large corporate clients

   
• Strong relationship-building and influencing skills
• Ability to operate independently in a new market environment
• Strong communication, analytical, and presentation skills
• Executive presence including the ability to network, influence and collaborate with a complex range of interpersonal styles within WTW, client organizations and partners/vendors/carries.
• Strong business acumen: ability to learn quickly about WTW’s capabilities, strategic plans and business objectives
• A strong commitment to the highest standards of professional conduct including the ability to lead by example
• Working knowledge of MS Office (Excel, Word, PowerPoint)

WTW is an Equal Opportunity Employer