Go-To-Market Insights Specialist APAC

We're building APAC's Go-To-Market(GTM) capability and looking for a Go-To-Market Insights Specialist to help accelerate top-of-funnel growth across the region.

In this role, you will combine internal client data with external research to drive top-of-funnel development—identifying target account universes, quantifying opportunities, and building the narratives that mobilise action. You will work with Sales Operations leaders to activate repeatable growth plays and build the decks that align stakeholders.

This is a hands-on execution role. You will have access to data infrastructure to leverage—your job is to make sense of it, drive outcomes, and continuously improve how we drive top-of-funnel development.

We are at relatively early stages of building this capability. If you want to be part of shaping how GTM works in APAC, learn how research, data, strategy, and execution weave together, and have someone invested in your growth, we'd love to hear from you.

The Role

• Build GTM plans and plays that drive pipeline and engagement across APAC.

• Drive top-of-funnel development: combine internal client data with external research (industry trends, company intelligence) to identify and quantify target account universes.

• Use research and prospecting tools to map decision makers and shape outreach approaches that feed the pipeline.

• Create compelling PowerPoint decks, briefs, and executive-ready materials that land.

• Partner with Sales Operations to design practical GTM workflows and measure what works.

• Run post-initiative reviews and turn learnings into improved plays and processes.

• Use AI tools to accelerate research, analysis, and content creation—and experiment with new ways to improve GTM workflows

What We're Looking For

• Strong analytical and storytelling skills: You can take disparate data points, connect the dots, and weave them into a clear, compelling narrative that drives action.

• Visual communication: You know how to build a PowerPoint deck that lands—clean, structured, and persuasive. Bonus if you can share examples of your work.

• Comfort with research and prospecting tools: Experience with ZoomInfo, LinkedIn Sales Navigator, Capital IQ, or similar.

• Ability to influence across cultures: You can work with stakeholders across different APAC markets and drive execution through others.

• Structured and organised: You manage your own workstreams, prioritise well, and follow through.

• Hands-on with data: Comfortable working in Excel; Power BI or SQL experience is a plus but not required.

• AI-savvy: You actively use AI tools to enhance your productivity and are curious about how to apply them to GTM challenges.

Nice to Have

• Experience in professional services, broking, insurance, or adjacent B2B industries.

• Regional experience across multiple APAC markets.

What You'll Get

• The chance to build something: We are at early stages of building APAC's GTM capability. You will shape how it evolves.

• Cross-market exposure: You will work with Sales Operations leaders responsible for different businesses across the region.

• Learning by doing: This role connects research, data, strategy, and execution. You will learn how each element weaves together to create real business impact on the top of the funnel.

• Direct mentorship from someone invested in your growth

Equal Opportunity Employer